Air Jordan 3, designed by Tinker Hatfield and released by Nike in 1988, is one of the most iconic models in the history of the Air Jordan line. The Jordan 3 was groundbreaking in both technological and stylistic terms, and played a key role in shaping the image of Michael Jordan. What sets the Air Jordan 3 apart from other models is the introduction of iconic elements such as the "Jumpman" logo on the tongue of the shoe and a unique pattern on the outsole that was inspired by elephant leather. In addition, Air-Sole technology was used for the first time in Air Jordans in the forefoot, which provided additional cushioning and comfort while playing. The Air Jordan 3 was a huge success both on the pitch and in the fashion world. Its unique design attracted the attention of not only basketball players, but also lovers of streetwear and hip-hop culture.
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