A sports start-up from the trunk
Nike is a legendary brand that is now considered a giant in the sports market . Its origins date back to 1964, when track and field coach Bill Bowerman, along with his protégé, runner Philip Knight, began selling athletic footwear under the Blue Ribbon Sports banner.
The initial investment in the shoes was just $500 – the brand's owners sold them out of their cars at sporting events held on running tracks. They quickly discovered their niche – high-quality footwear was enjoying growing interest from professional runners.
Energetic Swoosh
The blue ribbon in the brand's original name proved to be a harbinger of enormous success. Bowerman and Knight, recognizing growing competition, decided to rebrand their own brand to take their brand to the next level. Today, the Swoosh logo is one of the most recognizable and influential in the world . It depicts the wing of the Greek goddess Nike, representing speed, movement, power, and motivation . This simple logo encapsulates the spirit of fitness and perfection—all of which reflect the Nike philosophy.
Technology that improves performance
From the very beginning, Nike has focused on innovative solutions designed to improve athletic performance and provide unparalleled comfort . The technology used in Nike footwear has redefined the industry and set unprecedented standards. Among the most popular innovations are:
· Air – air in the service of comfort
A cushioning system based on cushions filled with compressed air. It provides excellent shock absorption , improving comfort and protecting joints. Air technology is used in the Air Max and Air Force 1 models.
· Zoom – energy in every step
A cushioning system, this time based on thin, springy fibers, provides exceptional responsiveness , transforming impact energy into repulsive power. The system is featured in Nike Kobe shoes.
· Flyknit – lightness and precision
An innovative upper technology that creates a one-piece, breathable knit. It provides a perfect fit to the foot , increasing comfort and ventilation. Flyknit technology is used in the Nike Flyknit Racer models.
Nike Footwear at N-Hype
There are many ways to express your passion for sports. At N-Hype, you'll find plenty of inspiration for your designer look – the store offers iconic Nike footwear models that will take you to the streets of your city. Want to freshen up your look with a pair of shoes in vibrant colors? Check out the Nike Dunk collection. Aiming for a futuristic design? Be sure to explore the Nike Air Max Plus.
Nike is known for its innovative approach to design, with bold attempts to combine patterns and materials. Join a community that promotes activity and a healthy lifestyle, whether you're just starting out on a run or are in a committed relationship with your workout. N-Hype offers hundreds of options for a wow factor . Start with shoes and see where they take you!
Check out our other brands:
CORTEIZ | SUPREME | STUSSY | YEEZY | JORDAN | NEW BALANCE
