IKEA

IKEA is a Swedish company founded in 1943 by Ingvar Kamprad, which has become one of the most recognizable and widely available manufacturers of furniture and home products in the world. The company has gained international fame for its innovative approach to designing furniture that is both functional and affordable. IKEA products are known for being sold in flat packs for customer self-assembly, which is a key element of their business strategy, minimizing transportation and storage costs. IKEA is also known for its commitment to sustainability, striving to minimize its negative impact on the environment by using renewable and recycled materials.