Fragment

Fragment is a Japanese streetwear brand founded by Hiroshi Fujiwara, also known as the "godfather of streetwear" in Japan. The brand was founded in 2003 and quickly gained recognition in the fashion world for its minimalist design and high quality workmanship. Fragment products are often inspired by street culture and sports lifestyle, characterized by simple but effective patterns and a subtly incorporated "Fragment Design" logo. Hiroshi Fujiwara, the founder of the brand, is also a valued music producer and consultant, which gives the brand additional prestige in the streetwear world. Fragment is also known for its numerous collaborations with other streetwear and luxury brands such as Nike, Jordan Brand and Louis Vuitton. Their capsule collections are always very popular and quickly become objects of desire among streetwear lovers.